Speaking to people in real life is one of the most powerful ways to bring about behavioral change.

Through conversation, people can learn there is no humane way to exploit and enslave an animal. Bystanders have all their questions and objections handled then and there on the spot. This allows activists to give a clear representation of veganism without the listener resorting to their own conclusions.

Billions of animals are commodified, exploited and murdered at the hands of humans every single day. It is imperative that we take to the streets in the face of such injustice. Our in-person conversations, along with the resources we provide each bystander, arm those responsible for this injustice with the tools needed to change.

We are serious about the work we do because the issue is just as serious.